Direction: Read the following and select the appropriate answers.
Bokia, the world leader in mobile handset development from the year 1996 to 2008, slowly lost its market relevance in the last 5 years. By the end of 2013, the company had to sell off its primary division of mobile handset development to Bicrosoft and had lost its most coveted position in the market. The company was once the beacon of development in the mobile industry and was the first manufacturer to make cost-effective handsets available to the masses. These handsets were light, sturdy, impact-resistant and extremely durable. In fact, because of their durability, the average life of a Bokia handset was 3 years, a significantly higher number than the current average life of 1.5 years for a smartphone.
Over the years, with the development of the smartphone (Bapple phones running its proprietary software and other devices running the most popular mobile and tablet operating system, android), Bokia lost its market position. It continued to reject android-based devices, citing the problems with the operating system, and wanted to challenge the ecosystem with its own operating system. Since Bokia smart-devices were the only ones running its Symbian operating system, the devices could not gain widespread acceptance as the other android devices. Also, since android development took place with the backing of Google, the operating system developed it a rapid manner and soon began to dominate the entire handset market and gradually ensured that companies not using android either adopted it or vanished out of existence. In such a scenario, Bokia adopted android in late 2012 but by then, it was too late as companies such as Bangsung had deeply established themselves as leading android-phone makers and did not leave room for Bokia in the market. In such a scenario, Bokia ultimately was virtually eliminated from the high and middle spectrums of the market, and was virtually left as only a supplier of low end budget phones. This ultimately lead to the sale of the mobile division of the company.
In the last 6 months, Bokia has again entered the field of electronic goods and has introduced a tablet in the market, Bokia B. The tablet boosts of the same hardware quality as was the case with Bokia phones, and claims to be a significantly better build than most of the tablets in the market. With an aggressive pricing strategy, Bokia wishes to be again a part of the consumer electronic market. Since it cannot enter the market of mobiles again (the buyer of Bokia has stipulated in the sales agreement that Bokia will not enter the mobile market for the next 10 years), Bokia wishes to capture other products in the consumer electronics market. It plans to use its hardware expertise in developing products that offer significantly better hardware quality than the existing products in the market.
Please Note: The usage of the term 'smart' in the context of the passage is strictly in co-relation with the smart phone technology that is in use in the current times, and reflects the technological trends of the time.