Selling Test 3

Result

Selling Test 3

Score
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TIME Taken - -

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Weekly Quiz Competition

Question 1
1 / -0

_____________ provides direct and immediate feedback.

A
Trade mark

B
Packaging

C
Personal Selling

D
Advertising

Solution

The selling agent can get instant feedback from the prospective buyer.
Direct selling helps reach the audience that we cannot reach in any other form. There are sometimes customers that cannot be reached by any other method.
Question 2
1 / -0

False and misleading claims and vulgarity in advertisements do not match with _________.

A
aggressive advertising

B
ethics in advertising

C
mass level of advertising

D
sales promotion

Solution

Advertising is a part of promotional mix that uses audio or video or both form of marketing communication. The ethics in advertising underlines that truth and facts about the product has to be communicated to consumers.
Question 3
1 / -0

_______ is a mode of direct marketing by the manufacturer, It consists of recruitment of persons who act as distributors of company's products.

A
Viral marketing

B
Integrated marketing

C
Network marketing

D
Aggressive marketing

Solution

Network marketing, also known as Multi-Level Marketing (MLM), is business model where independent contractors buy into a company and earn a commission on the products they sell. Network Marketing is a business Model in which a distributor network is needed to build the business.
Question 4
1 / -0

Advertising lacks ______________.

A
Reaching to a large number of people

B
Impersonal communication

C
Direct Feedback

D
Covering market in short time

Solution

It is very difficult to judge the effectiveness of an advertising message as there is no accurate feedback regarding its impact.
Question 5
1 / -0

Out of the following selling tactics and practices are not indicative of an unconscionable transaction?

A
Grossly excessive pricing

B
Not taking advantage of those in desperate straits.

C
Excessive interest rates.

D
Taking advantage of the illiterate or mentally disabled
Question 6
1 / -0

Customer gets ________ through personal selling.

A
Refunds

B
Latest market information

C
Discounts

D
Report

Solution

Customer gets latest marketing information through personal selling . In personal selling the sales person directly contacts the buyer or the customer .
There is a direct interaction between the buyer and the seller which leads to information provided directly to the customers . Hence the customer receive the latest market information.
Question 7
1 / -0

__________ is not a part of advertising.

A
Paintings

B
T.V advertising

C
Banners

D
None of the above

Solution

All the above given options are a part of advertising .
Advertising is any paid form of non-personal representation and promotion of goods , services or ideas by an identified sponsor . It includes T.V advertising, banners, paintings.
Question 8
1 / -0

Personal selling helps in developing a relationship with the _______.

A
Seller

B
Distributor

C
Potential customers

D
Audiences

Solution

Personal selling helps in developing a relationship with the potential buyers/consumers .
Personal selling is a means to develop a direct relationship with the buyer . The salesperson directly contacts the buyer where he can change the selling description as per the needs and requirements of the buyer.
Question 9
1 / -0

As per Plain Language Commission, USP means:

A
Unique Sales Position

B
United Selling Proposition

C
Unique Selling Proposition

D
Unique Selling Participation

Solution

As per plain language commission, USP means unique selling preposition which is a factor that differentiates a product from its competitors such as lowest cost, highest quality or the first ever product of its kind etc.
Question 10
1 / -0

________ involves oral presentation of message in the form of conversation.

A
Sales promotion

B
Personal selling

C
Publicity

D
Advertising

Solution

Personal selling involves oral presentation of message in the form of conversation .
Personal selling involves direct contact between the customer and sales person . Here the sales person has a conversation with the customer through which he provides information and details of the product .

User

Question Analysis

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My Perfomance

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Re-Attempt Weekly Quiz Competition

Selling Test 3

Result

Selling Test 3

Score

-

Rank

-

SHARING IS CARING

Question 1

Trade mark

Packaging

Personal Selling

Advertising

Solution

Question 2

aggressive advertising

ethics in advertising

mass level of advertising

sales promotion

Solution

Question 3

Viral marketing

Integrated marketing

Network marketing

Aggressive marketing

Solution

Question 4

Reaching to a large number of people

Impersonal communication

Direct Feedback

Covering market in short time

Solution

Question 5

Grossly excessive pricing

Not taking advantage of those in desperate straits.

Excessive interest rates.

Taking advantage of the illiterate or mentally disabled

Question 6

Refunds

Latest market information

Discounts

Report

Solution

Question 7

Paintings

T.V advertising

Banners

None of the above

Solution

Question 8

Seller

Distributor

Potential customers

Audiences

Solution

Question 9

Unique Sales Position

United Selling Proposition

Unique Selling Proposition

Unique Selling Participation

Solution

Question 10

Sales promotion

Personal selling

Publicity

Advertising

Solution

User

Question Analysis

My Perfomance

Score

-

Rank

-

Results Announcement on: coming Monday

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