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Marketing Test ...

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  • Question 1
    1 / -0

    _______ includes only those activities which are used to provide short term incentives to boost the sales of a firm.

  • Question 2
    1 / -0

    Which of the following is not part of the Kotler's 4Ps of Marketing?

  • Question 3
    1 / -0

    Which of the following is not a merit of personal selling?

  • Question 4
    1 / -0

    Marketing management is _______ ?

  • Question 5
    1 / -0

    Under ___________ the product reaches the customers from the manufacturers via distributors.

  • Question 6
    1 / -0

    ________ short term perspective while _______ is a long term one.

  • Question 7
    1 / -0

    The company sets its marketing budget by estimating the investment in current assets at different points of time. Select the type of budget keeping in view the above mentioned purpose ?

  • Question 8
    1 / -0

    Out of the following selling tactics and practices are not indicative of an unconscionable transaction?

  • Question 9
    1 / -0

    Selling and marketing have synonymous meaning.

  • Question 10
    1 / -0

    Marketing mix includes _______.

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