Marketing Test

Result

Marketing Test - 51

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Weekly Quiz Competition

Question 1
1 / -0

The main task of ________ is to disseminate information and build goodwill about the business.

A
public relations department

B
marketing department

C
finance department

D
all of above

Solution

The main task of public relations department is to disseminate information and build goodwill about the business. Public relations is the management function that establishes and maintains mutually beneficial relationships between an organization and the public on whom its success or failure depends.
Question 2
1 / -0

Securities with less predictable prices and have longer maturity time is considered as ______________.

A
cash equivalents

B
long-term investments

C
inventories

D
short-term investments
Question 3
1 / -0

What describes a process of continuously measuring results and comparing those results to optimal performance so that actual performance may be improved?

A
Performance

B
Capacity planning

C
Benchmarking

D
Data cleansing
Question 4
1 / -0
Philosophy of marketing
1. Product oriented marketing
2. Production oriented marketing
3. Sale oriented marketing
4. Customer oriented marketing
5. Social marketing
6. Green marketing
A
i, ii, iii and iv

B
ii, iii, iv and v

C
iii, iv, v and vi

D
All of the above
Question 5
1 / -0

The cost per unit of a product manufactured in a factory amounts to Rs 160 (75% variable) when the production is 10, 000 units. When production increases by 25%, the cost of production will be Rs per unit.

A
Rs 145

B
Rs 150

C
Rs 152

D
Rs 140
Question 6
1 / -0

Projects which are mutually exclusive but different on scale of production or time of completion then the _____________.

A
external return method

B
net present value of method

C
net future value method

D
internal return method
Question 7
1 / -0
Consider the following
1. Changes in quality
2. Changes in compositions
3. Tastes and preferences
4. Price differences
Which of the above impose limitations in the use of price indices to measure the terms o
A
1 and 2

B
2 and 3

C
1, 2 and 3

D
1, 2 and 4
Question 8
1 / -0

Second ranked product in incremental revenue allocation method is termed as __________.

A
primary product

B
First incremental product

C
Second incremental product

D
Third incremental product
Question 9
1 / -0

What best explains a shift in market supply curve to the right?

A
An advertising campaign is successful in promoting the good

B
A new technique makes it cheaper to produce the good

C
The government introduces a tax on the good

D
The price of raw materials increases
Question 10
1 / -0

The marketing concern generally taps three sources for financing its activities there are ___________.

A
Owned Capital

B
Trade Credit

C
Bank Credit

D
All of these

User

Question Analysis

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Re-Attempt Weekly Quiz Competition

Marketing Test - 51

Result

Marketing Test - 51

Score

-

Rank

-

SHARING IS CARING

Question 1

public relations department

marketing department

finance department

all of above

Solution

Question 2

cash equivalents

long-term investments

inventories

short-term investments

Question 3

Performance

Capacity planning

Benchmarking

Data cleansing

Question 4

i, ii, iii and iv

ii, iii, iv and v

iii, iv, v and vi

All of the above

Question 5

Rs 145

Rs 150

Rs 152

Rs 140

Question 6

external return method

net present value of method

net future value method

internal return method

Question 7

1 and 2

2 and 3

1, 2 and 3

1, 2 and 4

Question 8

primary product

First incremental product

Second incremental product

Third incremental product

Question 9

An advertising campaign is successful in promoting the good

A new technique makes it cheaper to produce the good

The government introduces a tax on the good

The price of raw materials increases

Question 10

Owned Capital

Trade Credit

Bank Credit

All of these

User

Question Analysis

My Perfomance

Score

-

Rank

-

Results Announcement on: coming Monday

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