Marketing Test

Result

Marketing Test - 29

Score
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Weekly Quiz Competition

Question 1
1 / -0

Sales programme is a consolidated list to point out.

A
Sales objective

B
Sales policies

C
Sales procedures

D
All the above
Question 2
1 / -0

The selling concept is most likely to be used by firms which sell _______.

A
convenience goods

B
shopping goods

C
speciality goods

D
unsought goods

Solution

Selling concept states that consumers will not buy enough of company's products unless they are persuaded to do so through selling efforts. Hence organizations should undertake selling and promotion of their product for marketing success. Unsought goods are the goods or products that customers do not know about or do not think of buying.
Question 3
1 / -0

Sales policy indicated __________.

A
the targets to be achieved

B
the future course of action

C
the broad ways and means by which the sales objectives may be realised

D
a definite way of doing a job
Question 4
1 / -0

The historical and the simplest method of making sales forecasts is?

A
Jury of executive opinion method

B
Sales composite method

C
Users expectation method

D
Statistical method
Question 5
1 / -0

Sales procedures prescribe _________.

A
a future course of action

B
the targets to be achieved

C
the lower level function of doing

D
a definite way of doing a job for the attainment of sales objectives
Question 6
1 / -0

Organising of marketing means.

A
Grouping of skills, talents and facilities to accomplish marketing objectives

B
Diving the work and then regrouping them into one

C
A future course of action

D
Procedures relating to organisational behaviour
Question 7
1 / -0

Choose the correct answer.
a) Sales forecast is the key to internal planning.
b) The sales forecast is a prediction of expected sales by product and price, for a specific period.
Of these.

A
Both (a) and (b) are true

B
Both (a) and (b) are false

C
(a) is true, but (b) is false

D
(a) is false, but (b) is true
Question 8
1 / -0

The total cost consists of the cost of materials and one or more of the following:-

A
Order cost

B
Carrying cost

C
Shortage cost

D
All the above
Question 9
1 / -0

Sales procedures mainly concerned with ________.

A
sales organisation

B
product planning

C
sales planning

D
Both (A) and (C)
Question 10
1 / -0

Sales forecast __________.

A
reduces selling costs

B
helps in the proper pricing of the product

C
stabilises production

D
All the above

User

Question Analysis

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My Perfomance

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Re-Attempt Weekly Quiz Competition

Marketing Test - 29

Result

Marketing Test - 29

Score

-

Rank

-

SHARING IS CARING

Question 1

Sales objective

Sales policies

Sales procedures

All the above

Question 2

convenience goods

shopping goods

speciality goods

unsought goods

Solution

Question 3

the targets to be achieved

the future course of action

the broad ways and means by which the sales objectives may be realised

a definite way of doing a job

Question 4

Jury of executive opinion method

Sales composite method

Users expectation method

Statistical method

Question 5

a future course of action

the targets to be achieved

the lower level function of doing

a definite way of doing a job for the attainment of sales objectives

Question 6

Grouping of skills, talents and facilities to accomplish marketing objectives

Diving the work and then regrouping them into one

A future course of action

Procedures relating to organisational behaviour

Question 7

Both (a) and (b) are true

Both (a) and (b) are false

(a) is true, but (b) is false

(a) is false, but (b) is true

Question 8

Order cost

Carrying cost

Shortage cost

All the above

Question 9

sales organisation

product planning

sales planning

Both (A) and (C)

Question 10

reduces selling costs

helps in the proper pricing of the product

stabilises production

All the above

User

Question Analysis

My Perfomance

Score

-

Rank

-

Results Announcement on: coming Monday

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